Request a Demo Request a Demo

Technology Done the Right Way

Software, Websites, and Marketing for Tire and Auto Repair Shops

Call 888-449-8473 and get started today!

See our plan to grow your business... In Action! Request a Demo!

First Impressions Are Lasting Impressions (Volume V)

August 30th, 2010

RADIO ADs

One of the oldest channels for advertising is Radio.

Radio ads can be an effective medium to target audiences with your message. People listen to the radio on the way to and from work, hear it while at work, and also stay up to hear the late-night shows. This medium provides an enormous audience for you to advertise your tire business.

The key to successful radio advertisement is targeting your audience with a message meant for them. Different consumers divide by station as well as listening times. Make sure you do your homework and get the statistics to make the best decision.

There are other limiting factors as well.  Some people only listen to their favorite radio personalities.  Other people only listen during specific times, such as to and from work.  Most often, our attention is focused elsewhere; for instance, on driving conditions, home, work, you need to repeat your company name multiple times so that it sinks in. Make sure to direct ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume V)

August 30th, 2010

RADIO ADs

One of the oldest channels for advertising is Radio.

Radio ads can be an effective medium to target audiences with your message. People listen to the radio on the way to and from work, hear it while at work, and also stay up to hear the late-night shows. This medium provides an enormous audience for you to advertise your tire business.

The key to successful radio advertisement is targeting your audience with a message meant for them. Different consumers divide by station as well as listening times. Make sure you do your homework and get the statistics to make the best decision.

There are other limiting factors as well.  Some people only listen to their favorite radio personalities.  Other people only listen during specific times, such as to and from work.  Most often, our attention is focused elsewhere; for instance, on driving conditions, home, work, you need to repeat your company name multiple times so that it sinks in. Make sure to direct ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume IV)

May 28th, 2010

NEWSPAPER ADS

Obviously, newspapers are not considered to be nearly as important as they once were, especially when compared to television, and the internet.  There has also been an increase in the number of weeklies and tabloids, some of which are provided free to the public.

A major drawback of newspapers is your ad can be lost, or be so obscure, it may not even be noticed by most readers.  An ad large enough to attract attention may prove quite costly, especially since most readers limit their reading to specific sections, and have time constraints which prevent them from reading each and every page in its entirety.  Other publications, including automotive, are available on a weekly or monthly basis, and may give you more ‘bang-for-your-buck’.

Regardless of the circulation claimed by the various publishers, there is still no guarantee you will receive the attention you desire through these printed media.  Results are also ext ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume IV)

May 28th, 2010

NEWSPAPER ADS

Obviously, newspapers are not considered to be nearly as important as they once were, especially when compared to television, and the internet.  There has also been an increase in the number of weeklies and tabloids, some of which are provided free to the public.

A major drawback of newspapers is your ad can be lost, or be so obscure, it may not even be noticed by most readers.  An ad large enough to attract attention may prove quite costly, especially since most readers limit their reading to specific sections, and have time constraints which prevent them from reading each and every page in its entirety.  Other publications, including automotive, are available on a weekly or monthly basis, and may give you more ‘bang-for-your-buck’.

Regardless of the circulation claimed by the various publishers, there is still no guarantee you will receive the attention you desire through these printed media.  Results are also ext ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume IV)

May 28th, 2010

NEWSPAPER ADS

Obviously, newspapers are not considered to be nearly as important as they once were, especially when compared to television, and the internet.  There has also been an increase in the number of weeklies and tabloids, some of which are provided free to the public.

A major drawback of newspapers is your ad can be lost, or be so obscure, it may not even be noticed by most readers.  An ad large enough to attract attention may prove quite costly, especially since most readers limit their reading to specific sections, and have time constraints which prevent them from reading each and every page in its entirety.  Other publications, including automotive, are available on a weekly or monthly basis, and may give you more ‘bang-for-your-buck’.

Regardless of the circulation claimed by the various publishers, there is still no guarantee you will receive the attention you desire through these printed media.  Results are also ext ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume IV)

May 28th, 2010

NEWSPAPER ADS

Obviously, newspapers are not considered to be nearly as important as they once were, especially when compared to television, and the internet.  There has also been an increase in the number of weeklies and tabloids, some of which are provided free to the public.

A major drawback of newspapers is your ad can be lost, or be so obscure, it may not even be noticed by most readers.  An ad large enough to attract attention may prove quite costly, especially since most readers limit their reading to specific sections, and have time constraints which prevent them from reading each and every page in its entirety.  Other publications, including automotive, are available on a weekly or monthly basis, and may give you more ‘bang-for-your-buck’.

Regardless of the circulation claimed by the various publishers, there is still no guarantee you will receive the attention you desire through these printed media.  Results are also ext ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume III)

May 14th, 2010

CIRCULARS

The use of circulars can provide a relatively inexpensive medium to promote your business.  They are sometimes referred to as flyers, inserts, stuffers, and door-hangers.  As a rule, they are utilized when targeting a specific group or geographical area.

When targeting a specific group, a circular can be placed at a location frequented by people who may be in need of your products and/or services.  Often, that may even be another business in a related field.  The use of flyers works especially well for promotions and special occasions.  In this respect, they are usually placed as inserts in a variety of publications.  If any of your shops are located in or near residential areas, door-hangers may also be a consideration since consumers like to shop within a certain radius of their home.  The inclusion of a coupon on any of the above provides additional incentive.

The appropriate use of circ ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume III)

May 14th, 2010

CIRCULARS

The use of circulars can provide a relatively inexpensive medium to promote your business.  They are sometimes referred to as flyers, inserts, stuffers, and door-hangers.  As a rule, they are utilized when targeting a specific group or geographical area.

When targeting a specific group, a circular can be placed at a location frequented by people who may be in need of your products and/or services.  Often, that may even be another business in a related field.  The use of flyers works especially well for promotions and special occasions.  In this respect, they are usually placed as inserts in a variety of publications.  If any of your shops are located in or near residential areas, door-hangers may also be a consideration since consumers like to shop within a certain radius of their home.  The inclusion of a coupon on any of the above provides additional incentive.

The appropriate use of circ ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume III)

May 14th, 2010

CIRCULARS

The use of circulars can provide a relatively inexpensive medium to promote your business.  They are sometimes referred to as flyers, inserts, stuffers, and door-hangers.  As a rule, they are utilized when targeting a specific group or geographical area.

When targeting a specific group, a circular can be placed at a location frequented by people who may be in need of your products and/or services.  Often, that may even be another business in a related field.  The use of flyers works especially well for promotions and special occasions.  In this respect, they are usually placed as inserts in a variety of publications.  If any of your shops are located in or near residential areas, door-hangers may also be a consideration since consumers like to shop within a certain radius of their home.  The inclusion of a coupon on any of the above provides additional incentive.

The appropriate use of circ ...[more]

Posted in: Marketing, TCS News

First Impressions Are Lasting Impressions (Volume III)

May 14th, 2010

CIRCULARS

The use of circulars can provide a relatively inexpensive medium to promote your business.  They are sometimes referred to as flyers, inserts, stuffers, and door-hangers.  As a rule, they are utilized when targeting a specific group or geographical area.

When targeting a specific group, a circular can be placed at a location frequented by people who may be in need of your products and/or services.  Often, that may even be another business in a related field.  The use of flyers works especially well for promotions and special occasions.  In this respect, they are usually placed as inserts in a variety of publications.  If any of your shops are located in or near residential areas, door-hangers may also be a consideration since consumers like to shop within a certain radius of their home.  The inclusion of a coupon on any of the above provides additional incentive.

The appropriate use of circ ...[more]

Posted in: Marketing, TCS News
<< Previous 1234 Next >>

Tags

Press Releases TCS News ePower sell tires online tire wholesale website Marketing Web Power tire and automotive service website tire business marketing tire dealer promotions brand marketing branding Social media social media tire business customer marketing facebook tire dealer customer satisfaction customer surveys advertisement tire dealer marketing advertising ecommerce search engine optimization tire dealer website tire shopping website web design ITEC SEMA SEMA Show tire industry trade show tire industry news automotive service mobile website mobile tire sites mobile tire website tire dealer websites retread software retreading tire core software Tire Power Software tire business website tire company solutions growing spanish support tire industry point-of-sale tire industry spanish massive software giveaway tire dealer point-of-sale tire inventory management tire inventory software online catalog tire dealer ecommerce tire shop website social media marketing tire dealer facebook twitter tire dealer social media web development tire business software tire shop POS tpms tire business online tire dealer merchant services Carfax Integration Tire dealer POS facebook tire app facebook tire shopping tire facebook app tire store smm tire store social media marketing TC-Tread Track Tire Core mobile website design tire app tire catalog tire search applications blacks tire tcs customers tcs tire tire software tire website tcs reviews TCS SEO tcs websites tire company solutions tire store seo company tire store web design tire business economy tire dealer stimulus Blog Update tire dealer software tire POS customer history tire power Green Recycle Sandals Tire tire power reporting customer search color foreground background math aesthetic algorithm development application web software color website color tire estimator tire dealer location tire store promotion customer appreciation firefox internet browser search inventory four out the door tire dealer sales tools Tennessee Scrap Tire Update tire dealer association tire dealer event ttda meeting texas tire dealer association tire business tire dealer tire business management tire shop management tire business accounting tire business point of sale tire dealer customer service tire safety Florida auto service center McGee Auto Service & Tire McGeeAutoService.com Tire Business News Minute Trust in McGee to be gremlin free Employment Opportunity TCS TCS Facebook TCS SEO Services TCS Social Media Marketing TCS Social Media Marketing Services TCS Twitter TCS YouTube Tire Business Facebook ecommerce tire websites Edmunds.com independent tire dealers modern tire dealer Selling tires online walmart online tire sales seo Social SEO itd tire data tire data integration tire website design tire websites seo for tire companies seo services social media marketing tire companies tire company seo services internet business marketing tire store internet marketing tire store marketing retread plant software tire retread software digital marketing webinar Social Media Customer Success Customer Journey Online Experience Customer success

About TCS Technologies

TCS, an ARI company, develops and supports an innovative suite of point of sale and business management software, eCommerce websites, digital marketing services and data-as-a-service products designed exclusively for dealers, wholesalers, retreaders and manufacturers within the automotive repair, tire and wheel verticals. TCS is the industry's only complete technology provider, and our platform outperforms the competition through its seamless integration and superior functionality. For more than 20 years, we have provided our customers the best customer support in the industry, giving them the tools to build stronger, more loyal customers and ultimately a strong ROI. 

Contact Us

TCS Technologies, a LeadVenture Company
26600 SW Parkway Ave.
Suite 400
Portland, OR 97070
View on map >>
(P) - 888-449-8473
(F) - 888-338-8473
>>