Dealers who want to connect with qualified online leads can do so with an active Facebook business page. Why? Because Facebook is one of the most heavily trafficked social media platforms, and it offers valuable targeting capabilities for businesses.
Let’s quickly cover the necessities of a Facebook business page:
Once your page is equipped with the basics, you can turn your attention to the more advanced – yet still easy to achieve – strategies for getting more out of your Facebook page.
When you set up your Facebook page, you will receive a prompt to invite other users to “follow” your page so that your posts appear in their timeline. Start by inviting current customers and prospects who have shown inte ...[more]
87% of shoppers start their buying journey with an online search to identify their tire service options and research which shop best meets their needs. The tire and wheel industry is no exception – consumers are more likely to select a dealership that has a strong digital presence. Why? Because they can determine even before they visit the store if that dealership offers the brands, services, financing and customer care that they are looking for.
So, how can you strengthen your digital presence and get found by shoppers who have tire and maintenance needs? TCS offers the topmost crucial strategies to bring your dealership to the forefront of the internet.
Digitalize Your Brand Presence
Your brand presence pertains to how aware prospects are of your business and how well they understand what you offer. Traditional (offline) brand presence includes your store, billboard signs, newspaper ads and TV commercials. With co ...[more]
In compliance with shifting customer expectations, TCS wants to help dealers like you make the transition from traditional to digitalized customer service. We have prepared a list of three places to start. These suggestions aren’t just for the benefit of your customers一they also make business easier for you and your team. By digitalizing your brand presence and in-store processes, you can simplify your daily workflow, increase the speed and accuracy of your services and boost shop traffic and revenue.
Here are three important areas to digitalize your customers’ experience and optimize the shopping process:
Digitalizing your daily workflow creates a seamless transition from one service touchpoint to the next, making it easier for your team to track and complete tasks and enhancing customer satisfaction.
Digital systems can streamline your daily workflow by handling important everyday tasks such as:
About TCS TechnologiesTCS, an ARI company, develops and supports an innovative suite of point of sale and business management software, eCommerce websites, digital marketing services and data-as-a-service products designed exclusively for dealers, wholesalers, retreaders and manufacturers within the automotive repair, tire and wheel verticals. TCS is the industry's only complete technology provider, and our platform outperforms the competition through its seamless integration and superior functionality. For more than 20 years, we have provided our customers the best customer support in the industry, giving them the tools to build stronger, more loyal customers and ultimately a strong ROI.
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