Did you know that email fraud is the cause of 91% of data breaches?
Cybercriminals are becoming increasingly clever in their methods to gain access to sensitive information such as passwords and credit card numbers. While you may think that cyberattacks only target large corporations and your business will never be affected, the truth is that small to medium businesses are top of the list for cybercriminals because they often don’t have a strong security system.
The good news is that 100% of these email fraud attacks are preventable if your team has the training and preparation. Cybercriminals target busy, fast-moving companies like yours in the hopes that your team is distracted and will click on a foul link or give away sensitive information.
There are three steps to identifying and avoiding a harmful email:
Incoming emails never seem ...[more]
Whether you are a small tire dealer in a rural area or a large dealer with multiple locations in the middle of a bustling city, TCS Technologies is committed to helping your shop thrive so you can focus on the most important part of any business: your customers. We know that to run an effective business, you need to have the best software solutions at your fingertips.
What makes a software efficient and work for your business, versus one that is working against it? And why does your business need software to increase efficiency and streamline customer interactions and transactions?
The software you use to manage your store, needs to streamline business operations and allow your employees to work efficiently every day. Your business’s management software should maximize your efforts and do the heavy lifting for you. Another key purpose of in-store software is to make customer interact ...[more]
Busy seasons come and go, and the periods in between are valuable opportunities to strategize for the future and proactively implement problem-solving systems. Earlier this year, we shared three tips to digitalize the customer experience, and now we want to focus on digital tools that can help you future-proof your service department specifically.
Busy seasons can be hectic, especially if you are training new team members or your team has various levels of expertise. Consider implementing tools and services that encourage uniformity and excellence across your team.
A flexible business management system can simplify a lot of your daily business operations while maintaining a high standard of service. Business software that’s tailored to your store could streamline any or all of the following:
Do you have a plan to connect with fast-moving online shoppers? We endorse the classics – phone and email – though we will acknowledge that they leave gaps in your availability. Missed phone calls and delayed email responses could result in lost leads.
What’s the solution? A quick, direct channel such as texting can provide the link you need to connect with fast-moving shoppers.
Texting is rapidly gaining popularity with small businesses, which is not surprising considering shoppers prioritize texting as the #1 preferred communication method. The convenience of texting means shoppers can reach your dealership no matter where or when they are trying to connect, and your team can quickly usher these leads into the sales funnel.
Specific benefits of texting your customers include:
Dealers who want to connect with qualified online leads can do so with an active Facebook business page. Why? Because Facebook is one of the most heavily trafficked social media platforms, and it offers valuable targeting capabilities for businesses.
Let’s quickly cover the necessities of a Facebook business page:
Once your page is equipped with the basics, you can turn your attention to the more advanced – yet still easy to achieve – strategies for getting more out of your Facebook page.
When you set up your Facebook page, you will receive a prompt to invite other users to “follow” your page so that your posts appear in their timeline. Start by inviting current customers and prospects who have shown inte ...[more]
87% of shoppers start their buying journey with an online search to identify their tire service options and research which shop best meets their needs. The tire and wheel industry is no exception – consumers are more likely to select a dealership that has a strong digital presence. Why? Because they can determine even before they visit the store if that dealership offers the brands, services, financing and customer care that they are looking for.
So, how can you strengthen your digital presence and get found by shoppers who have tire and maintenance needs? TCS offers the topmost crucial strategies to bring your dealership to the forefront of the internet.
Digitalize Your Brand Presence
Your brand presence pertains to how aware prospects are of your business and how well they understand what you offer. Traditional (offline) brand presence includes your store, billboard signs, newspaper ads and TV commercials. With co ...[more]
In compliance with shifting customer expectations, TCS wants to help dealers like you make the transition from traditional to digitalized customer service. We have prepared a list of three places to start. These suggestions aren’t just for the benefit of your customers一they also make business easier for you and your team. By digitalizing your brand presence and in-store processes, you can simplify your daily workflow, increase the speed and accuracy of your services and boost shop traffic and revenue.
Here are three important areas to digitalize your customers’ experience and optimize the shopping process:
Digitalizing your daily workflow creates a seamless transition from one service touchpoint to the next, making it easier for your team to track and complete tasks and enhancing customer satisfaction.
Digital systems can streamline your daily workflow by handling important everyday tasks such as:
About TCS TechnologiesTCS, an ARI company, develops and supports an innovative suite of point of sale and business management software, eCommerce websites, digital marketing services and data-as-a-service products designed exclusively for dealers, wholesalers, retreaders and manufacturers within the automotive repair, tire and wheel verticals. TCS is the industry's only complete technology provider, and our platform outperforms the competition through its seamless integration and superior functionality. For more than 20 years, we have provided our customers the best customer support in the industry, giving them the tools to build stronger, more loyal customers and ultimately a strong ROI.
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