Facebook is more than a website for friends to connect with each other. It is also a great marketing tool which is boosting brand recognition and sales for local businesses everywhere.

Here are 3 ways facebook can help your local tire and automotive service business:

1. Customer Service

You can setup a facebook business page for your company. This is a great way for your customers and prospects to find and connect with you. Here you can answer questions, get feedback and build relationships with customers in your area. To get started, go to our Social Media Resource Center and download the ‘How to put your business on facebook’ guide.

2. Affordable Marketing Communication

Local tire and automotive service shops need to communicate in a cost effective way. Creating a facebook business page allows them the ability to post news, events, promotions and any other useful information i ...[more]

Facebook is more than a website for friends to connect with each other. It is also a great marketing tool which is boosting brand recognition and sales for local businesses everywhere.

Here are 3 ways facebook can help your local tire and automotive service business:

1. Customer Service

You can setup a facebook business page for your company. This is a great way for your customers and prospects to find and connect with you. Here you can answer questions, get feedback and build relationships with customers in your area. To get started, go to our Social Media Resource Center and download the ‘How to put your business on facebook’ guide.

2. Affordable Marketing Communication

Local tire and automotive service shops need to communicate in a cost effective way. Creating a facebook business page allows them the ability to post news, events, promotions and any other useful information i ...[more]

Facebook is more than a website for friends to connect with each other. It is also a great marketing tool which is boosting brand recognition and sales for local businesses everywhere.

Here are 3 ways facebook can help your local tire and automotive service business:

1. Customer Service

You can setup a facebook business page for your company. This is a great way for your customers and prospects to find and connect with you. Here you can answer questions, get feedback and build relationships with customers in your area. To get started, go to our Social Media Resource Center and download the ‘How to put your business on facebook’ guide.

2. Affordable Marketing Communication

Local tire and automotive service shops need to communicate in a cost effective way. Creating a facebook business page allows them the ability to post news, events, promotions and any other useful information i ...[more]

Facebook is more than a website for friends to connect with each other. It is also a great marketing tool which is boosting brand recognition and sales for local businesses everywhere.

Here are 3 ways facebook can help your local tire and automotive service business:

1. Customer Service

You can setup a facebook business page for your company. This is a great way for your customers and prospects to find and connect with you. Here you can answer questions, get feedback and build relationships with customers in your area. To get started, go to our Social Media Resource Center and download the ‘How to put your business on facebook’ guide.

2. Affordable Marketing Communication

Local tire and automotive service shops need to communicate in a cost effective way. Creating a facebook business page allows them the ability to post news, events, promotions and any other useful information i ...[more]

Now that the New Year is here you may be have your 2010 marketing plan on your mind.  We hope that internet marketing is part of that plan and social media is on the top of that list.  Social media will have many positive effects on your marketing strategy from improved customer service to getting your website showing up higher on Google search results.

If you have not setup any social media accounts and the word Facebook makes your head spin, do not worry, in the next few weeks we will be releasing our Social Media resource center that will help you get accounts such as Twitter setup.

For those that are tweeting or want to learn more about tweeting; here are a few of our Twitter Dos and Don’ts for the tire and automotive industry.

1. Do post tweets often a few times a day is good and remember to space them through out the day.  Nobody likes a twitter pucker (someone that tweets 5 times back to back).  You can use applications such as Tweet Deck or Hoot ...[more]

Now that the New Year is here you may be have your 2010 marketing plan on your mind.  We hope that internet marketing is part of that plan and social media is on the top of that list.  Social media will have many positive effects on your marketing strategy from improved customer service to getting your website showing up higher on Google search results.

If you have not setup any social media accounts and the word Facebook makes your head spin, do not worry, in the next few weeks we will be releasing our Social Media resource center that will help you get accounts such as Twitter setup.

For those that are tweeting or want to learn more about tweeting; here are a few of our Twitter Dos and Don’ts for the tire and automotive industry.

1. Do post tweets often a few times a day is good and remember to space them through out the day.  Nobody likes a twitter pucker (someone that tweets 5 times back to back).  You can use applications such as Tweet Deck or Hoot ...[more]

Now that the New Year is here you may be have your 2010 marketing plan on your mind.  We hope that internet marketing is part of that plan and social media is on the top of that list.  Social media will have many positive effects on your marketing strategy from improved customer service to getting your website showing up higher on Google search results.

If you have not setup any social media accounts and the word Facebook makes your head spin, do not worry, in the next few weeks we will be releasing our Social Media resource center that will help you get accounts such as Twitter setup.

For those that are tweeting or want to learn more about tweeting; here are a few of our Twitter Dos and Don’ts for the tire and automotive industry.

1. Do post tweets often a few times a day is good and remember to space them through out the day.  Nobody likes a twitter pucker (someone that tweets 5 times back to back).  You can use applications such as Tweet Deck or Hoot ...[more]

Now that the New Year is here you may be have your 2010 marketing plan on your mind.  We hope that internet marketing is part of that plan and social media is on the top of that list.  Social media will have many positive effects on your marketing strategy from improved customer service to getting your website showing up higher on Google search results.

If you have not setup any social media accounts and the word Facebook makes your head spin, do not worry, in the next few weeks we will be releasing our Social Media resource center that will help you get accounts such as Twitter setup.

For those that are tweeting or want to learn more about tweeting; here are a few of our Twitter Dos and Don’ts for the tire and automotive industry.

1. Do post tweets often a few times a day is good and remember to space them through out the day.  Nobody likes a twitter pucker (someone that tweets 5 times back to back).  You can use applications such as Tweet Deck or Hoot ...[more]

The holiday season is upon us and there is no more important time to prepare your employees to handle any situation that may arise. Customers are a bit more stressed this time of year and can be especially reactive to a bad customer service experience. You cannot do enough to plan ahead and prepare your employees to prevent a situation before it starts.

There is an enormous pool of information to pull from out there but one has stuck with me from my years in college is a book by Dr. Stephen R. Covey, titled “7 Habits of Highly Effective People”. The book has several chapters and leads you through each of the 7 habits.  However the resounding theme of the book is we need to strive to be proactive and not reactive. This is true in almost all situations of life and especially with an upset customer.  When I was in the industry as a service advisor at a Ford dealership, I found that my customers were not always happy about bringing their vehicles in to get service. ...[more]

The holiday season is upon us and there is no more important time to prepare your employees to handle any situation that may arise. Customers are a bit more stressed this time of year and can be especially reactive to a bad customer service experience. You cannot do enough to plan ahead and prepare your employees to prevent a situation before it starts.

There is an enormous pool of information to pull from out there but one has stuck with me from my years in college is a book by Dr. Stephen R. Covey, titled “7 Habits of Highly Effective People”. The book has several chapters and leads you through each of the 7 habits.  However the resounding theme of the book is we need to strive to be proactive and not reactive. This is true in almost all situations of life and especially with an upset customer.  When I was in the industry as a service advisor at a Ford dealership, I found that my customers were not always happy about bringing their vehicles in to get service. ...[more]