Busy seasons come and go, and the periods in between are valuable opportunities to strategize for the future and proactively implement problem-solving systems. Earlier this year, we shared three tips to digitalize the customer experience, and now we want to focus on digital tools that can help you future-proof your service department specifically.

Busy seasons can be hectic, especially if you are training new team members or your team has various levels of expertise. Consider implementing tools and services that encourage uniformity and excellence across your team.

Business Management Software

A flexible business management system can simplify a lot of your daily business operations while maintaining a high standard of service. Business software that’s tailored to your store could streamline any or all of the following:

• Customized w ...[more]

Do you have a plan to connect with fast-moving online shoppers? We endorse the classics – phone and email – though we will acknowledge that they leave gaps in your availability. Missed phone calls and delayed email responses could result in lost leads.

What’s the solution? A quick, direct channel such as texting can provide the link you need to connect with fast-moving shoppers.

What are the benefits of texting?

Texting is rapidly gaining popularity with small businesses, which is not surprising considering shoppers prioritize texting as the #1 preferred communication method. The convenience of texting means shoppers can reach your dealership no matter where or when they are trying to connect, and your team can quickly usher these leads into the sales funnel.

Specific benefits of texting your customers include:

• Flexibility: Mobile phones created the possibility of multitasking com ...[more]

Dealers who want to connect with qualified online leads can do so with an active Facebook business page. Why? Because Facebook is one of the most heavily trafficked social media platforms, and it offers valuable targeting capabilities for businesses.

Let’s quickly cover the necessities of a Facebook business page:

• Contact information and address
• Good-quality images for your page banner and profile picture
• Regular content updates (ie, posts)

Once your page is equipped with the basics, you can turn your attention to the more advanced – yet still easy to achieve – strategies for getting more out of your Facebook page.

Invite Followers

When you set up your Facebook page, you will receive a prompt to invite other users to “follow” your page so that your posts appear in their timeline. Start by inviting current customers and prospects who have shown inte ...[more]

87% of shoppers start their buying journey with an online search to identify their tire service options and research which shop best meets their needs. The tire and wheel industry is no exception – consumers are more likely to select a dealership that has a strong digital presence. Why? Because they can determine even before they visit the store if that dealership offers the brands, services, financing and customer care that they are looking for.

So, how can you strengthen your digital presence and get found by shoppers who have tire and maintenance needs? TCS offers the topmost crucial strategies to bring your dealership to the forefront of the internet.

Digitalize Your Brand Presence

Your brand presence pertains to how aware prospects are of your business and how well they understand what you offer. Traditional (offline) brand presence includes your store, billboard signs, newspaper ads and TV commercials. With co ...[more]

In compliance with shifting customer expectations, TCS wants to help dealers like you make the transition from traditional to digitalized customer service. We have prepared a list of three places to start. These suggestions aren’t just for the benefit of your customers一they also make business easier for you and your team. By digitalizing your brand presence and in-store processes, you can simplify your daily workflow, increase the speed and accuracy of your services and boost shop traffic and revenue.

Here are three important areas to digitalize your customers’ experience and optimize the shopping process:

Daily Workflow

Digitalizing your daily workflow creates a seamless transition from one service touchpoint to the next, making it easier for your team to track and complete tasks and enhancing customer satisfaction.

Digital systems can streamline your daily workflow by handling important everyday tasks such as:

(Cookeville, TN, February 22, 2012)

TCS Technologies, software and technology provider for the tire, automotive, and retread industry, announces the launch of mobile versions of their client’s retail websites and web applications; allowing easy access to the dealer’s website from a smartphone or tablet device.  These mobile sites incorporate the main site’s content, yet emphasize the “go to” features consumers are accessing when surfing from their smartphone.

TCS decided to produce the mobile sites after research uncovered large numbers of tire and service consumers regularly use a mobile device to research local information about dealers, discount/savings opportunities and tire and service information in general.  “We have closely watched the rapid growth of smartphone users accessing our deale ...[more]

(Cookeville, TN, February 22, 2012)

TCS Technologies, software and technology provider for the tire, automotive, and retread industry, announces the launch of mobile versions of their client’s retail websites and web applications; allowing easy access to the dealer’s website from a smartphone or tablet device.  These mobile sites incorporate the main site’s content, yet emphasize the “go to” features consumers are accessing when surfing from their smartphone.

TCS decided to produce the mobile sites after research uncovered large numbers of tire and service consumers regularly use a mobile device to research local information about dealers, discount/savings opportunities and tire and service information in general.  “We have closely watched the rapid growth of smartphone users accessing our deale ...[more]

Cookeville, TN (December 7, 2011) – TCS Technologies, software and technology provider for the tire, automotive, and retread industry, announces a formal partnership with Gary Ingber and Tim Loden, founders of Open Road Technologies, to bring to market a complete retread software solution for today’s retreaders.  Many independent retreading companies already recognize the value of this partnership and have committed themselves to the TCS retreading software solution.

Mr. Gary Ingber, past president of Open Road Technologies, team leader, and original designer of the RoadWare Tire Tracking Management System (RoadWare) software, has partnered with TCS to build a comprehensive retread package, offered as a stand-alone application, or fully integrated within TCS’s Tire Core software system. Mr. Ingber is managing the development of the retread software, until it is successfully operational in the retreading facilities already ...[more]

Cookeville, TN (December 7, 2011) – TCS Technologies, software and technology provider for the tire, automotive, and retread industry, announces a formal partnership with Gary Ingber and Tim Loden, founders of Open Road Technologies, to bring to market a complete retread software solution for today’s retreaders.  Many independent retreading companies already recognize the value of this partnership and have committed themselves to the TCS retreading software solution.

Mr. Gary Ingber, past president of Open Road Technologies, team leader, and original designer of the RoadWare Tire Tracking Management System (RoadWare) software, has partnered with TCS to build a comprehensive retread package, offered as a stand-alone application, or fully integrated within TCS’s Tire Core software system. Mr. Ingber is managing the development of the retread software, until it is successfully operational in the retreading facilities already ...[more]